Abstract:To explore the mechanism of local government incentive policies on the supply and demand of green buildings, the study constructs the SEIR evolutionary game model based on the theory of evolutionary game and communication dynamics, exploring the game relationship between developers and local governments and the diffusion of green buildings among consumers under the different behavioral decisions of the two players. Research shows that green awareness exerts the most significant influence, and the diffusion of green buildings is maximized at the development stage as the level of stakeholders′ green awareness increases. In addition, the influence of local government behavior on green building diffusion is more significant than that of developers, and the incentive effect of subsidy policies is better than tax incentives.
范春梅, 李小瀹. 基于传播动力学的建筑绿色转型激励机制探究[J]. 复杂系统与复杂性科学, 2026, 23(1): 104-113.
FAN Chunmei, LI Xiaoyue. Incentive Mechanisms for Green Transformation of Buildings Based on Communication Dynamics[J]. Complex Systems and Complexity Science, 2026, 23(1): 104-113.
[1] ASSAD M, HOSNY O, ELHAKEEM A, et al. Green building design in Egypt from cost and energy perspectives[J]. Architectural Engineering and Design Management, 2015, 11(1):21-40. [2] BALABAN O, DE OLIVEIRA J A P. Sustainable buildings for healthier cities: assessing the co-benefits of green buildings in Japan[J]. Journal of Cleaner Production, 2017, 163:S68-S78. [3] LI Y, LI M, SANG P, et al. Stakeholder studies of green buildings: a literature review[J]. Journal of Building Engineering, 2022, 54:104667. [4] HE C, YU S, HAN Q, et al. How to attract customers to buy green housing? their heterogeneous willingness to pay for different attributes[J].Journal of Cleaner Production, 2019, 230:709-719. [5] ZHANG J, GUO W, ZHAO N, et al. New product information diffusion in firm-hosted online communities based on user influence[J]. Information Technology and Control, 2020, 49(2): 348-377. [6] 孙淑慧,朱立龙.新媒体环境下公众参与的食品质量监管三方演化仿真分析[J].管理评论,2021,33(3):315-326. SUN S H, ZHU L L. Tripartite evolutionary simulation analysis of food quality supervision under public participation in the new media environment[J]. Management Review, 2021, 33(3):315-326. [7] 杨松,庄晋财,王爱峰.惩罚机制下农产品质量安全投入演化博弈分析[J].中国管理科学,2019,27(8):181-190. YANG S, ZHUANG J C, WANG A F. Evolutionary game of quality and safety investment of agricultural products under punishment mechanism[J]. China Journal of Management Science,2019,27(8):181-190. [8] JIANG S, WEI X, JIA J, et al. Toward sustaining the development of green residential buildings in China: a tripartite evolutionary game analysis[J]. Building and Environment, 2022, 223:109466. [9] LÜ L, LI H, WANG Z, et al. Evolutionary game analysis for rent-seeking behavior supervision of major infrastructure projects based on prospect theory[J]. Journal of Civil Engineering and Management, 2022, 28(1): 6-24. [10] YANG Z, CHEN H, PENG C, et al. Exploring the role of environmental regulations in the production and diffusion of electric vehicles[J]. Computers & Industrial Engineering, 2022, 173:108675. [11] CHEN J, ZHANG F, LIU L, et al. Does environmental responsibility matter in cross-sector partnership formation? a legitimacy perspective[J]. Journal of Environmental Management, 2019, 231:612-621. [12] 梁喜,付阳.政府动态奖惩机制下绿色建筑供给侧演化博弈研究[J].中国管理科学,2021,29(2):184-194. LIANG X, FU Y. Study on the supply side evolutionary game of green building under the mechanism of government dynamic reward and punishment[J]. Chinese Journal of Management Science, 2021, 29(2):184-194. [13] WU Z, JIANG M, CAI Y, et al. What hinders the development of green building? an investigation of China[J]. International Journal of Environmental Research and Public Health, 2019, 16(17):3140.