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复杂系统与复杂性科学  2018, Vol. 15 Issue (3): 19-26    DOI: 10.13306/j.1672-3813.2018.03.003
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引入异质性社会偏好的利他行为决策及激励机制比较
章平, 黄傲霜
深圳大学中国经济特区研究中心,广东 深圳 518060
A Comparative Analysis on the Incentive Mechanisms and Decision of Altruistic Behavior Considering Heterogeneous Social Preference
ZHANG Ping, HUANG Aoshuang
China Center for SZEs Research, Shenzhen University, Shenzhen 518060, China
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摘要 比较东西方两种对个体行为的基本假设,将利他的社会偏好引入效用函数,研究如何通过激励机制设计,促进社会中利他行为程度和供给量的提升,同时实现个体利益和社会总体福利的最大化。将社会群体按照利他程度的不同分为异质性个体,并分别分析不同激励机制对异质性个体的影响。最后,结合群体中利他程度不同个体占比对总利他行为供给量的影响,给出不同制度状态的比较分析。
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章平
黄傲霜
关键词 异质性社会偏好利他行为激励机制比较    
Abstract:This paper compares the two basic assumptions of individual behavior in the East and the West, introduces altruistic social preferences into the utility function, and explores how to promote the altruistic behavior and the supply of the quantity of altruism in the society by stimulating mechanism design. At the same time, individual benefits and society Maximization of overall welfare. The social groups were divided into heterogeneous individuals according to the degree of altruism, and the effects of different incentive mechanisms on heterogeneous individuals were analyzed. Finally, the effects of altruistic proportion on the total altruistic supply were analyzed, and the effects of the system design were analyzed.
Key wordsheterogeneity    social preference    altruistic behavior    incentive mechanism    comparison
收稿日期: 2018-08-04      出版日期: 2019-01-31
ZTFLH:  N93  
基金资助:国家社科基金重要大项目(16ZDA003);国家自然科学基金(71203145)
通讯作者: 黄傲霜(1991-),女,安徽砀山人,硕士,主要研究方向为复杂网络演化。   
作者简介: 章平(1981-),男,浙江绍兴人,博士,副教授,主要研究方向为行为博弈与机制设计。
引用本文:   
章平, 黄傲霜. 引入异质性社会偏好的利他行为决策及激励机制比较[J]. 复杂系统与复杂性科学, 2018, 15(3): 19-26.
ZHANG Ping, HUANG Aoshuang. A Comparative Analysis on the Incentive Mechanisms and Decision of Altruistic Behavior Considering Heterogeneous Social Preference. Complex Systems and Complexity Science, 2018, 15(3): 19-26.
链接本文:  
http://fzkx.qdu.edu.cn/CN/10.13306/j.1672-3813.2018.03.003      或      http://fzkx.qdu.edu.cn/CN/Y2018/V15/I3/19
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