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复杂系统与复杂性科学  2026, Vol. 23 Issue (2): 94-102    DOI: 10.13306/j.1672-3813.2026.02.012
  混沌动力学 本期目录 | 过刊浏览 | 高级检索 |
可替代产品定价博弈复杂性分析及混沌控制
陈建华, 孔潇
武汉理工大学交通与物流工程学院,武汉 430063
Complexity Analysis and Chaos Control of Substitutable Products Pricing Game
CHEN Jianhua, KONG Xiao
School of Transportation and Logistics Engineering, Wuhan University of Technology, Wuhan 430063, China
全文: PDF(2727 KB)  
输出: BibTeX | EndNote (RIS)      
摘要 为探究生产互为替代品的两制造商如何进行定价决策,构建了包含零售商在内的三种不同情形下的演化博弈模型,并运用非线性理论分析了其中的复杂动力学行为。结果表明:当零售商有服务成本投入时,两制造商会提高批发价格,且考虑价格差不利于生产成本高的一方;过快的价格调整速度会使系统发生混沌;交叉价格敏感系数与价格比例系数增大都会使两制造商降低批发价格;设计了延迟反馈与状态反馈复合控制方法实现对失稳系统的控制。
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陈建华
孔潇
关键词 两制造商定价博弈价格差服务成本投入参数分析混沌控制    
Abstract:In order to explore how two manufacturers producing mutual substitutes make pricing decisions, the evolutionary game models were constructed in three different cases, including the retailer, and the complex dynamic behaviors were analyzed using nonlinear theories. The results show that, when the retailer has service cost input, two manufacturers will increase the wholesale prices, and considering price difference is unfavorable to the one with higher production cost; too fast price adjustment speed will make the system fall into chaos; the increase of cross-price sensitivity coefficient and price ratio coefficient will reduce the wholesale prices of two manufacturers; the delayed feedback and state feedback compound control method was designed to control the unstable system.
Key wordstwo manufacturers    pricing game    price difference    service cost input    parameters analysis    chaos control
收稿日期: 2024-07-09      出版日期: 2026-05-19
:  F272.3  
  N945.12  
通讯作者: 孔 潇(2001-),女,山东聊城人,硕士研究生,主要研究方向为供应链管理、复杂系统建模与调控。   
作者简介: 陈建华(1977-),男,湖北松滋人,博士,副教授,主要研究方向为运营与供应链管理、复杂系统建模与调控。
引用本文:   
陈建华, 孔潇. 可替代产品定价博弈复杂性分析及混沌控制[J]. 复杂系统与复杂性科学, 2026, 23(2): 94-102.
CHEN Jianhua, KONG Xiao. Complexity Analysis and Chaos Control of Substitutable Products Pricing Game[J]. Complex Systems and Complexity Science, 2026, 23(2): 94-102.
链接本文:  
https://fzkx.qdu.edu.cn/CN/10.13306/j.1672-3813.2026.02.012      或      https://fzkx.qdu.edu.cn/CN/Y2026/V23/I2/94
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